Antwerp Fashion Festival celebrates everything and everyone that makes Antwerp a fashion capital. Antwerp Fashion Festival takes place every first weekend of September. A weekend full of fashion & shopping with more than 100 participating stores & designers including a late night shopping, competitions, fashion shows & installations and lots of in-store events. MOJO took the PR for the fabulous fashion show for its part. Together with Jimmy’s Popcorn, MOJO fabricated an haute couture dress consisting entirely of popcorn.